Creating your own digital products can be a great way to build an online side hustle, but there is one obvious problem: creating everything from scratch takes time.

You need to research a topic, write the content, design the graphics, format the product, create a cover, build a sales page and then figure out how you’re going to market it.

IDPLR offers a potential shortcut.

The platform provides a huge library of PLR products, including eBooks, videos, software, graphics, templates and other digital content that comes with various licensing rights.

Depending on the licence attached to an individual product, you may be able to sell it, edit it, rebrand it, bundle it with other products, give it away as a lead magnet, or use it to create something new.

That makes IDPLR particularly interesting for bloggers, affiliate marketers, email marketers and anyone looking to build a digital product side hustle.

But is IDPLR actually worth joining?

In this IDPLR review, I’ll explain how the platform works, what you receive, how Private Label Rights work, ways you could potentially make money with PLR products, and some important limitations beginners should understand.

Important: This review is based on information currently published on the official IDPLR website and should therefore be considered an independent overview rather than a personal testimonial.

What Is IDPLR?

IDPLR is a digital content membership platform specialising in products with Private Label Rights, Master Resell Rights, Resell Rights, and other licensing arrangements.

The company says it has operated since 2008 and currently advertises more than 12,000 digital products.

These include:

PLR eBooks
Videos
Software
Graphics
Templates
Audio products
Articles
Marketing materials

Instead of creating all of this content yourself, you can download existing products and use them according to the licence supplied with each one.

And that last part is extremely important.

Not every IDPLR product has exactly the same rights.

You need to check the individual licence before modifying, selling, giving away or repackaging anything.

What Are Private Label Rights?

If you’re completely new to PLR, the terminology can initially seem confusing.

PLR stands for Private Label Rights.

A PLR licence can give you permission to take an existing digital product and use it in ways that ordinary copyrighted content wouldn’t permit.

Depending on the particular licence, you might be able to:

Edit the product
Change the title
Add your own branding
Create a new cover
Sell the product
Package it with other products
Give it away
Use parts within other content
Claim authorship or ownership where explicitly permitted

However, the exact permissions depend on the individual product.

That’s why checking the licence is essential.

Private Label Rights vs Resell Rights

There are several types of licences you may encounter on IDPLR.

Private Label Rights – PLR

Private Label Rights generally provide some of the greatest flexibility.

Depending on the individual licence, PLR can allow you to modify or rebrand the content and potentially present the finished product under your own business or brand.

Master Resell Rights – MRR

Master Resell Rights generally allow you to sell a product and may also allow you to pass certain resale rights to your customers.

However, this doesn’t automatically mean you can edit the underlying product.

Resell Rights – RR

Resell Rights normally allow you to sell the product to customers.

You generally can’t assume that your customer can then resell it themselves unless the licence specifically permits this.

Personal Use Rights – PU

Personal Use normally means exactly what it sounds like.

You can use the information yourself but can’t automatically sell or redistribute the product.

Always Check the Individual IDPLR Licence

This is probably one of the most important lessons in this entire review.

IDPLR has a dedicated terms system explaining what you are and aren’t allowed to do with each product.

Depending on the product, the licence information may specify whether it:

Can be sold
Can be given away
Can be packaged with other products
Can be modified
Can be branded
Can be used on membership websites
Can be offered as a bonus
Can include Resell Rights
Can include Master Resell Rights
Can include Private Label Rights

Some products can also have minimum selling prices or additional restrictions.

Never assume that because one IDPLR download allows something, every other product does too.

What Do You Get With IDPLR?

The size of the product library is arguably IDPLR’s biggest selling point.

At the time of this review, the official website advertises 12,000+ products across multiple categories.

Let’s look at some of the main types.

PLR eBooks

The website currently advertises thousands of PLR eBooks.

eBooks are particularly versatile because you can potentially use appropriately licensed content for:

Products to sell
Lead magnets
Bonuses
Membership content
Research
Blog content inspiration
Email marketing
Online courses

Where the licence permits modification, you could potentially take the underlying information and turn it into something considerably more distinctive.

PLR Videos

IDPLR also includes a substantial collection of video products and video packages.

Video content could potentially be incorporated into courses, membership sites, training libraries or digital product bundles where the licence permits.

PLR Software

Software is another major category.

The IDPLR website currently advertises more than a thousand software products.

Depending on the licence, software can potentially be sold independently, used as a bonus or incorporated into a wider digital package.

Graphics

The library includes graphic packs containing marketing and website assets.

These can include things such as:

Banners
Headers
Buttons
Icons
Logos
Covers
Pricing graphics
Website elements

Again, always check the exact usage rights.

Templates

IDPLR also provides templates including landing pages, sales materials and website-related resources.

Templates can be useful when you’re trying to launch a product without creating every individual component yourself.

Audio Products

Audio content provides another potential format for creating product packages or educational resources.

IDPLR Live Preview

One feature I particularly like in principle is Live Preview.

Downloading dozens of huge files simply to discover what’s inside them can waste considerable time.

IDPLR says Gold members can preview product folders before downloading them.

The preview system can show things such as product files, sample pages from documents, portions of audio and video, graphics, covers and licensing information.

That makes it easier to decide whether a product is actually relevant before downloading it.

IDPLR Training for Beginners

Having thousands of products isn’t particularly useful if you don’t know what to do with them.

That’s why IDPLR also includes training for Gold members.

The website says its tutorials cover subjects such as:

How to make money with PLR
Editing PLR sales pages
Uploading products
Creating unique products
Creating websites
Driving traffic
Internet marketing

For complete beginners, this could potentially be one of the more useful parts of the membership.

The real skill isn’t simply downloading PLR.

It’s learning how to transform that content into something people actually want.

IDPLR eCover Creator

Gold membership also includes access to eCover Creator software.

This is designed to help users produce covers for digital products such as:

eBooks
Software
Videos
Membership products
Digital packages

Presentation matters when selling digital products.

Even good information can appear low quality if it’s packaged badly, so being able to redesign covers could be useful when rebranding appropriately licensed PLR.

ContentXpress PLR Articles

Another notable Gold feature is access to ContentXpress, which the current pricing page describes as providing access to around 200,000 PLR articles.

Articles could potentially be useful for research, content ideas, website material and product creation.

However, I wouldn’t recommend simply copying large quantities of PLR content directly onto a website and expecting an SEO miracle.

If you’re using PLR for content marketing, add genuine value.

Rewrite, update, fact-check and improve it for your specific audience.

Web Hosting With IDPLR

IDPLR’s current Gold package also advertises 10GB of web hosting.

Interestingly, IDPLR also promotes a reseller hosting opportunity where eligible Gold members can potentially operate their own branded hosting service using infrastructure provided through its hosting arrangement.

That’s a rather different side-hustle possibility from simply reselling eBooks.

As always, investigate the current technical terms and commercial conditions carefully before building a business around any bundled service.

How Can You Make Money With IDPLR?

This is where things become much more interesting.

Simply downloading thousands of products won’t make you money.

You need a business model.

Here are several ways PLR could potentially be incorporated into an online side hustle.

1. Sell Digital Products

The most obvious method is selling appropriately licensed products.

You could potentially take a PLR eBook, improve it, redesign it, create better graphics and market the finished version to a relevant audience.

The important word here is improve.

Uploading exactly the same generic product being sold by dozens of other people isn’t a strong competitive strategy.

Add value.

2. Create eBooks

PLR content can potentially accelerate eBook creation.

Instead of staring at an empty page, you can use appropriately licensed material as a starting framework.

Depending on the licence, you might:

Rewrite sections
Add new chapters
Update outdated information
Add examples
Improve formatting
Add original graphics
Change the title
Design a new cover

The goal should be to create something genuinely useful rather than merely changing the author’s name.

3. Create Lead Magnets

If you’re building an email list, PLR can potentially save considerable time.

A relevant guide, checklist or report could be customised and offered to website visitors in exchange for joining your mailing list—provided the licence allows giveaways or the intended use.

You can then use email marketing to develop a relationship with subscribers.

4. Build Digital Product Bundles

Instead of selling one small product, you could potentially combine several compatible products into a larger package where their licences permit bundling.

For example:

Main eBook + Checklist + Video Training + Templates + Bonus Guide

Packaging complementary content together can create a stronger perceived offer than selling each item individually.

5. Create Online Courses

Appropriately licensed PLR can also provide research or source material for creating courses.

Rather than simply uploading the original files, you could potentially transform information into:

Video lessons
Worksheets
Presentations
Checklists
Quizzes
Downloadable guides

This requires more work but also creates a more distinctive product.

6. Start a Membership Website

PLR can potentially help solve one of the biggest problems with membership sites: continually creating new content.

Where individual licences allow membership-site use, PLR material can potentially form part of a larger content library.

You still need to provide ongoing value if you expect customers to keep paying.

7. Use PLR for Affiliate Marketing

PLR can also support affiliate marketing.

For example, you could create a useful downloadable guide related to your niche and include relevant affiliate recommendations where permitted and appropriate.

Or use PLR as a starting point for educational content that attracts people interested in products you promote.

The Biggest Mistake People Make With PLR

The biggest mistake is thinking:

“I’ll download an eBook, upload it somewhere and start making passive income.”

The barrier to entry with PLR is low.

That means other members may have access to the same underlying content.

Your competitive advantage comes from what you do with it.

Consider changing:

Branding
Design
Formatting
Headlines
Examples
Statistics
Screenshots
Introductions
Conclusions
Bonus material
Sales copy
Product positioning

You can potentially turn generic PLR into something far more valuable by adding your own expertise and perspective where the licence permits.

Is PLR Good for SEO?

PLR can help with content research and production, but simply publishing unmodified content isn’t an SEO strategy I’d recommend.

Search engines and readers want genuinely useful material.

Before publishing PLR-derived website content:

Rewrite It

Give the content your own voice.

Update It

Some PLR products may contain older information.

Check facts, links, statistics, software instructions and examples.

Expand It

Add information the original doesn’t cover.

Improve Search Intent

Think about what somebody searching for the topic genuinely wants answered.

Add First-Hand Value Where Possible

Include your own examples, analysis, screenshots or experiences where relevant and truthful.

Think of PLR as raw material, not a finished SEO shortcut.

Does IDPLR Add New Products?

Yes.

IDPLR says it has regularly added products since 2008, and its current catalogue shows products published in 2026.

Gold membership currently includes access to future releases according to the terms of the selected plan.

Members can also submit ideas for new PLR products and request products they’d like to see added, subject to IDPLR’s conditions.

Free IDPLR Membership

You don’t necessarily have to purchase Gold membership immediately.

IDPLR currently advertises a free membership and access to 200 free products.

For a beginner, that’s potentially a sensible way to become familiar with PLR before paying for a larger library.

You can explore the concept, inspect licences and think about how you would actually use the products commercially.

IDPLR Gold Membership

Gold membership unlocks the larger product catalogue and additional tools.

At the time of writing, IDPLR’s pricing page displays three Gold options:

3 Months – $47

1 Year – $97

Lifetime – currently displayed at $79, reduced from $147

The Gold package currently includes the 12,000+ product catalogue, new products, premium support, product requests, eCover software, hosting, a landing-page plugin and access to the PLR article collection.

Prices and promotions can change, so always check the current checkout page before purchasing.

IDPLR Lifetime Membership

The IDPLR Lifetime Membership is likely to be particularly interesting to people planning to use PLR regularly.

The current website says Lifetime Gold provides access to the existing Gold catalogue and future releases without additional membership payments.

That can potentially offer better long-term value than repeatedly paying for short-term access—assuming, of course, that you actually use the products.

Buying lifetime access to thousands of files you never download isn’t a bargain.

IDPLR Money-Back Guarantee

The current pricing page advertises a 30-day money-back guarantee for Gold membership.

As with any online service, read the current checkout, refund and membership terms yourself before purchasing because terms can change.

Is IDPLR Beginner Friendly?

I think the concept is accessible to beginners, but there is a learning curve.

Downloading products is easy.

Building a profitable online business around them is the harder part.

A beginner will still need to learn skills such as:

Website building
Product positioning
Copywriting
Email marketing
SEO
Social media marketing
Traffic generation
Customer service
Basic design
Sales funnels

The included training may help introduce some of these areas, but don’t expect the PLR files themselves to generate customers.

Can IDPLR Become a Passive Income Side Hustle?

Potentially, digital products can become semi-passive income assets.

For example, once you’ve created a product and automated its payment and delivery, customers could potentially purchase it without you manually processing every order.

But getting to that point isn’t passive.

You’ll need to:

Choose a niche → Select a product → Improve it → Brand it → Build a sales page → Generate traffic → Test your offer → Support customers

There is considerable work before the “passive” part begins.

Advantages of IDPLR

Huge Digital Product Library

Access to more than 12,000 products gives you plenty of material to explore.

Multiple Product Formats

You’re not restricted to eBooks. There are videos, software, graphics, templates, audio and other resources.

Private Label Rights

Appropriately licensed products can provide considerable flexibility for creating your own offers.

Free Membership

The ability to start with free products gives beginners an opportunity to understand PLR before upgrading.

Training Included

Gold members receive tutorials designed to explain how PLR can be used commercially.

Additional Marketing Tools

Features such as the eCover Creator, articles and hosting broaden the membership beyond a simple download library.

Things to Consider Before Joining IDPLR

Product Quality Can Vary

A library containing thousands of products will inevitably contain material that is more useful than others.

Preview and evaluate products carefully.

Some Content May Need Updating

Digital marketing, technology and online business change quickly.

Older material may need significant revision.

You’re Competing With Other PLR Users

Other members can potentially access the same products.

Rebranding and improving the content is therefore important.

Licences Vary

Never assume you can edit or resell something without checking its specific terms.

Traffic Isn’t Included

Having something to sell doesn’t mean anyone will discover it.

You’ll still need a traffic strategy.

IDPLR Pros and Cons

Pros

12,000+ digital products advertised
Thousands of PLR eBooks
Videos, software, graphics, templates and audio
Private Label Rights products
Master Resell Rights products
Resell Rights products
Free membership available
200 free products advertised
Gold member training
Live Preview feature
eCover Creator
PLR article library
Web hosting included with Gold
New products added
Potential lifetime membership option
Useful for several different online business models

Cons

Not every product has the same licence
Product quality and freshness can vary
Popular PLR may also be used by other marketers
Products often need significant customisation
You’ll need to generate your own traffic
PLR doesn’t guarantee sales
Building a successful digital product business still requires marketing skills

Who Is IDPLR Best For?

IDPLR could be particularly useful for people interested in:

Selling digital products
Private Label Rights
PLR eBooks
Master Resell Rights
Resell Rights
Affiliate marketing
Blogging
Email marketing
Lead generation
Membership websites
Online courses
Digital product bundles
Working from home
Building an online side hustle
Creating an online business

It’s probably less useful if you have no intention of creating, marketing or selling digital content.

Is IDPLR Legit?

IDPLR is an established PLR platform that says it has operated since 2008, and its current website contains an extensive searchable catalogue, licensing information, membership options, support resources and current product releases.

More importantly, the underlying concept of Private Label Rights is legitimate.

You’re purchasing or obtaining content under specific licensing terms that define what you can do with it.

The key is respecting those licences.

PLR doesn’t mean “do anything you want.”

Always read the permissions attached to each individual product.

Is IDPLR Worth It?

For someone who regularly needs digital content, IDPLR offers an interesting amount of material in one place.

The value becomes particularly compelling if you can find multiple products that fit your niche and then genuinely improve and repurpose them.

For example, imagine using the membership to create:

An eBook + lead magnet + email sequence + video bonus + graphics + membership content

Suddenly you’re not evaluating the membership based on the value of one downloadable eBook.

You’re using the library as a content-production resource for an entire online business.

That’s where I think PLR makes the most sense.

IDPLR Review – Final Verdict

IDPLR is an interesting resource for entrepreneurs who like the idea of selling digital products but don’t want to create every word, graphic, video and template completely from scratch.

Its biggest advantage is scale.

With more than 12,000 PLR products advertised across eBooks, software, videos, graphics, templates, audio and other categories, there is a considerable amount of content to explore.

However, I wouldn’t recommend treating IDPLR like a magical catalogue of instant passive-income products.

The people most likely to get value from PLR are those willing to transform it.

Choose relevant products. Check the licence. Rewrite outdated material. Improve the design. Add original value. Create better branding. Build an attractive offer. Then learn how to generate targeted traffic.

Used that way, PLR can potentially save a tremendous amount of content-creation time.

Overall Rating: 4.4 out of 5

Best for: Bloggers, digital marketers and side hustlers who want a large library of editable or resellable digital products and are willing to customise them.

Potentially less useful for: Anyone expecting to download generic PLR products and generate automatic sales without marketing or additional work.

Bottom line: IDPLR can provide the raw materials for a digital product side hustle, but the real value comes from what you build with those materials.

👉 To learn more please click here to visit the product website.

IDPLR Review – Can You Make Money With PLR Products?